Branding & Messaging

5 Ways to Avoid Being Salesy in Your Digital Content Right Now

All business requires sales in order to function, yet many entrepreneurs identify sales as the thing they dislike the most. It's understandable: you don't want to be that annoying person who constantly asks others to buy.  No one likes that person, and they don't...

Pages of Your Website: About Us/About Me

While this page might not seem like the most important part of your website, its still performs an integral function for establishing and promoting your online brand.  As such, it actually is important, and you need to put some thought and...

10 Simple Ways You Can Build Your Audience Practically Immediately

To sell anything, you'll need an audience. And as you probably know, an audience is just a group of people who are attracted to you and the value you offer. It doesn't have to be 10,000 people, but you should definitely start building your list/audience if you...